Channel Conflict Management

Answer

Joanna Griffiths explains why selling through retailers can be a disservice and the importance of maintaining control over the brand message.

Source: Knix’s Joanna Griffiths: Selling through retailers is doing customers a disservice on The Glossy Podcast.

Top episodes

1. 1. Knix’s Joanna Griffiths: Selling through retailers is doing customers a disservice

   The Glossy Podcast

   Joanna Griffiths explains why selling through retailers can be a disservice and the importance of maintaining control over the brand message.

2. 2. #988: I just interviewed two "e-commerce newbies" and addressed all their concerns about Amazon selling - a powerful episode!

   Silent Sales Machine Radio

   Addressing concerns for Amazon sellers, including multi-channel strategies and supply chain management.

3. 3. ECCO's Hilary Fletcher on how to grow and sell a Bricks and Clicks business

   eCommerce MasterPlan

   A case study on growing and selling a business that successfully integrates physical retail with multiple digital marketplaces.

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