Challenger Brands

Top 3 podcast episodes answering this question on AskThePods · what is a challenger brand.

Answer

This episode discusses the struggle of challenger brands to scale compared to retailer-owned brands and traditional CPG companies.

Source: EP258 - Retailer Owned Brands and Other News on The Jason & Scot Show.

Top episodes

  1. 1. EP258 - Retailer Owned Brands and Other News

    The Jason & Scot Show

    This episode discusses the struggle of challenger brands to scale compared to retailer-owned brands and traditional CPG companies.

  2. 2. Solo Brands CEO John Merris on what it takes to be a successful DTC brand

    Modern Retail Podcast

    Solo Brands CEO John Merris discusses building a successful portfolio of DTC brands like Solo Stove and Chubbies, focusing on competitive advantages.

  3. 3. Shaking up the Soda Space with Marisa Zupan, CO-Founder and CEO of United Sodas

    Stairway to CEO

    United Sodas CEO Marisa Zupan shares the journey of launching a DTC soda brand aimed at reinventing a massive, traditional category with high-end design.

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