Celebrity Partnerships

Top 3 podcast episodes answering this question on AskThePods · leveraging celebrity partnerships for brand growth.

Answer

Shae Hong discusses the formula for authentic celebrity partnerships using the success of Drew Barrymore’s 'Beautiful' brand as a case study.

Source: Made By Gather's formula for finding the best celebrity partner on Modern Retail Podcast.

Top episodes

  1. 1. Made By Gather's formula for finding the best celebrity partner

    Modern Retail Podcast

    Shae Hong discusses the formula for authentic celebrity partnerships using the success of Drew Barrymore’s 'Beautiful' brand as a case study.

  2. 2. S9 E2: Masterclass: Building 9 Figure Celebrity Partnerships (ft. Hexclad’s President)

    Limited Supply

    Hexclad’s President shares a masterclass on building nine-figure celebrity partnerships and the difference between long-term equity partners and transactional deals.

  3. 3. “Fame Is Not a Business Model”: Celebrity Brands Exposed

    OPERATORS

    A deep dive into why fame isn't a business model, contrasting successful celebrity-led exits like Skims with struggling brands.

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