Cause-Driven Business Model

Answer

Samantha Rayner discusses building Better Basics, a mission-led household goods brand focused on sustainability and purpose-driven marketing.

Source: Ep 467: Building a Mission-Led Brand: Lessons from Better Basics’ Plastic-Free Journey on DTC Podcast.

Top episodes

1. 1. Ep 467: Building a Mission-Led Brand: Lessons from Better Basics’ Plastic-Free Journey

   DTC Podcast

   Samantha Rayner discusses building Better Basics, a mission-led household goods brand focused on sustainability and purpose-driven marketing.

2. 2. 360. Replay: How Kendra Scott delivers on a ‘fashion-for-philanthropy’ vision

   Retail Gets Real

   Kendra Scott CEO Tom Nolan explores the company's 'fashion-for-philanthropy' business model and how it integrates charitable giving into its core operations.

3. 3. From Content Creator To Fashion Founder: How Allegra Shaw Built the Perfect White T-Shirt

   Shopify Masters

   Allegra Shaw discusses building Uncle Studios through ethical practices and a purpose-driven mission that prioritizes impact alongside profit.

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