Category Ownership

Answer

Lindsay Hancock discusses how 'My Better Batch' identified a gap in the baking aisle to establish category management and retail growth.

Source: From 75 Stores to 3,500: Inside My Better Batch’s Retail Growth on Retail Remix.

Top episodes

1. 1. From 75 Stores to 3,500: Inside My Better Batch’s Retail Growth

   Retail Remix

   Lindsay Hancock discusses how 'My Better Batch' identified a gap in the baking aisle to establish category management and retail growth.

2. 2. MALK Plant Milk Masters In-Store Retail

   Ecommerce Conversations

   Ryan Rouse of MALK Organics shares his formula for scaling retail sales by penetrating niche markets and leveraging category management.

3. 3. Bringing Food & Beverage Innovation to Target

   Retail Remix

   Rick Gomez, EVP at Target, discusses the strategy behind expanding brands into new categories and innovating within the food and beverage sector.

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