Cashback Strategies

Answer

Dan McCormick (Create Wellness) shares how he scaled to $20M, specifically highlighting the use of Cash Back offers over traditional discounts to protect margins.

Source: E039: Scaling to $20M+ in 2 Years With a Team of Six: Dan McCormick of Create Wellness on Marketing Operators.

Top episodes

1. 1. E039: Scaling to $20M+ in 2 Years With a Team of Six: Dan McCormick of Create Wellness

   Marketing Operators

   Dan McCormick (Create Wellness) shares how he scaled to $20M, specifically highlighting the use of Cash Back offers over traditional discounts to protect margins.

2. 2. S7 E8: Shopify’s Price Increases (Again), Faire Brings Wholesaling Back, Viewer Website Audit

   Limited Supply

   Nik Sharma and Moiz Ali discuss Shopify's price hikes and the shift toward Postscript CashBack as a superior alternative to traditional coupon codes.

3. 3. E046: Matt Bertulli: Is Meta Still Incremental? How Paid Media is Changing & Scaling Beyond Facebook Ads

   Marketing Operators

   Matt Bertulli and Connor Rolain discuss evolving marketing strategies, including specific insights into cash back offers and Meta ad performance.

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