Business Adaptability

Answer

Georgia-Pacific's CMO discusses how a legacy CPG giant stays nimble and adapts to changing consumer perceptions and market dynamics.

Source: Georgia-Pacific CMO Laura Knebusch on staying nimble as a CPG behemoth on Modern Retail Podcast.

Top episodes

1. 1. Georgia-Pacific CMO Laura Knebusch on staying nimble as a CPG behemoth

   Modern Retail Podcast

   Georgia-Pacific's CMO discusses how a legacy CPG giant stays nimble and adapts to changing consumer perceptions and market dynamics.

2. 2. #939: What you resist persists: Overcoming business obstacles and first pancake fumbles

   Silent Sales Machine Radio

   Exploring the 'first pancake' analogy to illustrate how initial business fumbles lead to long-term success through adaptability and resilience.

3. 3. #805: A seven figure replens business and now branded bundles is the only job she's ever had

   Silent Sales Machine Radio

   A seven-figure Amazon seller shares how constant adaptation to customer needs and marketplace demands allowed her to scale a family business.

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