Covers the high-stakes day before Cozey opens its first retail store, illustrating the strategic shifts and operational pressures of moving offline.
Covers the high-stakes day before Cozey opens its first retail store, illustrating the strategic shifts and operational pressures of moving offline.
Amit Mahtani discusses identifying when an online brand is ready for physical retail and the specific financial and renovation challenges involved.
Explores how brands like Adidas and Converse are re-evaluating the value of physical environments versus digital channels.