Brand Refresh

Answer

Executive Jon Arnold discusses Tires Plus's first major brand refresh in 20 years, focusing on modernizing perception and re-engaging customers.

Source: Why Tires Plus Embarked on its First Brand Refresh in Two Decades on Total Retail Talks.

Top episodes

1. 1. Why Tires Plus Embarked on its First Brand Refresh in Two Decades

   Total Retail Talks

   Executive Jon Arnold discusses Tires Plus's first major brand refresh in 20 years, focusing on modernizing perception and re-engaging customers.

2. 2. Inside the ECF Rebrand: Is Hiring a Fancy Branding Agency Worth the Cost?

   The eCommerceFuel Podcast

   Andrew Youderian shares the internal journey of rebranding eCommerceFuel, discussing agency costs, timing, and whether a full rebrand is worth the investment.

3. 3. An Inside Perspective on Ashley's Rebrand and Store Refresh

   Total Retail Talks

   Ashley's Chief Retail Officer discusses the company's recent rebrand and physical store refresh to modernize the 'No. 1 Furniture Retailer' brand.

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