Leading subscription expert Matthew Holman joins to discuss enhancing customer experience and the psychology of discounting on brand value.
Leading subscription expert Matthew Holman joins to discuss enhancing customer experience and the psychology of discounting on brand value.
Nicholas Hernandez of The Felina Group discusses building brand value beyond price and navigating the DTC transition for a heritage brand.
Fiona Stevens from LoyaltyLion explains how to scale LTV the right way by moving beyond discounts to build genuine customer loyalty.