Brand Marketing

Answer

Journalist Benjamin Gottlieb shares how to build a story-driven brand and stand out in crowded markets using media-savvy storytelling and consumer psychology.

Source: S13 E2: What Journalists Know About Selling Products (That Founders Don’t) with Benjamin Gottlieb on Limited Supply.

Top episodes

1. 1. S13 E2: What Journalists Know About Selling Products (That Founders Don’t) with Benjamin Gottlieb

   Limited Supply

   Journalist Benjamin Gottlieb shares how to build a story-driven brand and stand out in crowded markets using media-savvy storytelling and consumer psychology.

2. 2. The Marketing Strategy That Transformed One Trainer’s Career Into Two Thriving Businesses

   Shopify Masters

   Kirsty Godso discusses building a trust-based brand and launching businesses using authentic marketing strategies instead of traditional paid advertising.

3. 3. Ep 495: How Tito’s Built America’s #1 Vodka Brand Without Celebrities or Flavors

   DTC Podcast

   Tito’s VP of Brand Marketing, Taylor Berry, explains how they became the top vodka brand through unconventional 'stealth' marketing and cause-related initiatives.

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