Hank Green and Digitas CEO Amy Lanzi discuss how major ad agencies and brands integrate digital technology and marketing strategies to capture consumer attention.
Hank Green and Digitas CEO Amy Lanzi discuss how major ad agencies and brands integrate digital technology and marketing strategies to capture consumer attention.
Dr. Marcus Collins breaks down Levi's Super Bowl strategy and the concept of cultural integration—weaving a brand into the fabric of major cultural moments.
Jeremy Kopek of Noa Home discusses strategic acquisitions and the process of corporate and operational integration for DTC brands.