Brand Extension Strategy

Top 3 podcast episodes answering this question on AskThePods · brand extension strategy for businesses.

Answer

CEO Kat Cole explains AG1's transition from a one-product business to a multi-product portfolio through strategic brand extensions.

Source: Inside AG1’s product expansion playbook (RERUN) on Modern Retail Podcast.

Top episodes

  1. 1. Inside AG1’s product expansion playbook (RERUN)

    Modern Retail Podcast

    CEO Kat Cole explains AG1's transition from a one-product business to a multi-product portfolio through strategic brand extensions.

  2. 2. Jeff Rudes and Tara Rudes-Dann on L’Agence’s expansion to home and beauty

    The Glossy Podcast

    L’Agence leaders discuss their aggressive strategy for expanding an established fashion brand into home and beauty categories.

  3. 3. How Anthropologie is ‘Curating a Lifestyle’ with its Maeve Brand

    Retail Remix

    Explores how Anthropologie uses its 'Maeve' brand to curate a lifestyle, demonstrating successful private label brand extension.

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