Brand Extension Strategies

Answer

L’Agence founders discuss the brand's 16-year growth and its strategic expansion into new lifestyle categories like home and beauty.

Source: Jeff Rudes and Tara Rudes-Dann on L’Agence’s expansion to home and beauty on The Glossy Podcast.

Top episodes

1. 1. Jeff Rudes and Tara Rudes-Dann on L’Agence’s expansion to home and beauty

   The Glossy Podcast

   L’Agence founders discuss the brand's 16-year growth and its strategic expansion into new lifestyle categories like home and beauty.

2. 2. How Anthropologie is ‘Curating a Lifestyle’ with its Maeve Brand

   Retail Remix

   Explores how Anthropologie uses its private label 'Maeve' to curate a lifestyle brand and expand its market reach.

3. 3. Week in Review: Missguided's bankruptcy, Kenzo's monthly campaigns and fashion's expansion to home decor

   The Glossy Podcast

   A review of fashion industry news, including Missguided's bankruptcy and the trend of luxury fashion brands expanding into the home decor market.

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