Brand Building

Top 3 podcast episodes answering this question on AskThePods · building an iconic brand.

Answer

Chief Marketing Officer of Rare Beauty, Katie Welch, shares strategies on building an authentic, mission-driven cosmetics brand with Selena Gomez.

Source: Marketing Strategies From Rare Beauty’s CMO on Shopify Masters.

Top episodes

  1. 1. Marketing Strategies From Rare Beauty’s CMO

    Shopify Masters

    Chief Marketing Officer of Rare Beauty, Katie Welch, shares strategies on building an authentic, mission-driven cosmetics brand with Selena Gomez.

  2. 2. S15 E7: More Website Design Lessons From the Best Brands

    Limited Supply

    A breakdown of eCommerce website design and branding, exploring how small, consistent improvements in UX and copy build a high-converting, recognizable brand.

  3. 3. The Absurd Rewards of Strong Branding

    The eCommerceFuel Podcast

    Explores the rewards of strong branding and design, featuring experts from Goodside Studio on how to build a sense of belonging and identity around a brand.

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