Brand Authority

Answer

Sean Reyes of ShockSurplus explains how providing free, deep technical knowledge built a multimillion-dollar brand in a commodity market.

Source: How Giving Away Free Knowledge Built a Multimillion-Dollar Car Parts Business on Shopify Masters.

Top episodes

1. 1. How Giving Away Free Knowledge Built a Multimillion-Dollar Car Parts Business

   Shopify Masters

   Sean Reyes of ShockSurplus explains how providing free, deep technical knowledge built a multimillion-dollar brand in a commodity market.

2. 2. S6 E6: The Little Makeup Brand Who Could: How Jones Road Conquered DTC

   Limited Supply

   Cody Plofker, CMO of Jones Road Beauty, discusses the marketing operations and authority-building strategies behind one of DTC's biggest successes.

3. 3. The Absurd Rewards of Strong Branding

   The eCommerceFuel Podcast

   The founders of Goodside Studio unpack the mysteries of effective branding and design to create lasting consumer connections.

← Search again on AskThePods