Dale Bertrand discusses the negative impact of bot traffic on ecommerce metrics and how it skews data like conversion rates and bounce rates.
Dale Bertrand discusses the negative impact of bot traffic on ecommerce metrics and how it skews data like conversion rates and bounce rates.
Steve Hutt and Francesco Gatti discuss AI-driven tools to identify anonymous traffic and convert it into leads for Shopify stores.
Francesco Gatti explains how to identify anonymous website visitors to build leads and drive revenue, focusing on the data behind high-traffic stores.