Blended Cac

Answer

Nik Sharma and Joseph Siegel discuss how to fix broken retention strategies and the importance of tracking blended CAC across all marketing campaigns.

Source: S16 E8: Your Retention Strategy Is Probably Broken on Limited Supply.

Top episodes

1. 1. S16 E8: Your Retention Strategy Is Probably Broken

   Limited Supply

   Nik Sharma and Joseph Siegel discuss how to fix broken retention strategies and the importance of tracking blended CAC across all marketing campaigns.

2. 2. Optimizing Your P&L (with Drew Fallon)

   The Bottom Line: Ecommerce Tactics for Profitable Growth

   Drew Fallon joins the show to discuss P&L optimization and the practical implementation of blended CAC metrics for Amazon and DTC brands.

3. 3. How to Grow Profits in 2026

   eCommerce MasterPlan

   A panel of experts discusses how ecommerce brands can grow sales and profits in 2026, focusing on blended average metrics and LTV:CAC ratios.

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