Black Friday Deals

Answer

Richard Gaffin and Taylor Holiday break down how to design Black Friday and Cyber Monday offers that maximize new customer acquisition.

Source: How to Craft the Best BFCM Offer this Year on Ecommerce Playbook.

Top episodes

1. 1. How to Craft the Best BFCM Offer this Year

   Ecommerce Playbook

   Richard Gaffin and Taylor Holiday break down how to design Black Friday and Cyber Monday offers that maximize new customer acquisition.

2. 2. The Black Friday Budget Mistake That Could Tank Your Monthly Sales

   Ecommerce Playbook

   A tactical look at Black Friday budgeting and offer novelty to ensure November sales aren't sabotaged by poor planning.

3. 3. EP 10: Black Friday Dominance: BFCM Recap + Your Q5 Email and SMS Playbook

   Send It!

   A recap of 2024 Black Friday trends, focusing on successful discount strategies and email/SMS playbooks for the holiday season.

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