Black Friday Cyber Monday Promotions

Answer

CMOs from major brands discuss how to structure and time Black Friday and Cyber Monday offers effectively.

Source: Holiday Offers vs Black Friday, Cyber Monday: Which Comes First? on Marketing Operators.

Top episodes

1. 1. Holiday Offers vs Black Friday, Cyber Monday: Which Comes First?

   Marketing Operators

   CMOs from major brands discuss how to structure and time Black Friday and Cyber Monday offers effectively.

2. 2. How to Craft the Best BFCM Offer this Year

   Ecommerce Playbook

   Explores how to design BFCM offers that maximize new customer acquisition and profitability.

3. 3. The Profit Promise - Increase Profit & Decrease CPA across Meta/Google

   eCommerce Australia

   Analyzes BFCM promotion strategies and how to increase profit while decreasing CPA during the Q4 period.

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