Scott and Michael from Social Motion discuss treating Amazon video ads like PPC keywords, focusing on search intent and performance data to drive sales.
Scott and Michael from Social Motion discuss treating Amazon video ads like PPC keywords, focusing on search intent and performance data to drive sales.
Vince Montero joins the show to discuss the latest developments in Amazon PPC, specifically focusing on video ad placements and optimization tactics.
A forward-looking strategy session for 2024 focusing on Amazon Sponsored TV and video strategies for brands to maximize their advertising efforts.