Behavioral Email Marketing

Answer

Mark and Ian Hammersley discuss the 'real' job of email, focusing on timing communications around buying mode and behavioral triggers.

Source: The Truth About Ecommerce Email: Why You’re Leaving Money on the Table on Ecommerce: The Hammersley Brothers.

Top episodes

1. 1. The Truth About Ecommerce Email: Why You’re Leaving Money on the Table

   Ecommerce: The Hammersley Brothers

   Mark and Ian Hammersley discuss the 'real' job of email, focusing on timing communications around buying mode and behavioral triggers.

2. 2. EP 9: How to Turn First-Time Buyers into Repeat Customers with Email and SMS

   Send It!

   Hosts Jimmy Kim and Chase Dimond break down email and SMS strategies to boost retention through behavioral segmentation.

3. 3. Unlocking the Power of Personalized Email Marketing - with Jess Cervellon

   eCommerce Marketing Podcast

   Jess Cervellon shares how to unlock the power of personalized email marketing using behavior-based segmentation and dynamic content.

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