Behavioral Economics In Retail

Top 3 podcast episodes answering this question on AskThePods · applying behavioral economics to retail strategy.

Answer

A tactical breakdown of split tests using behavioral economics and psychology to influence user behavior through social proof and scarcity.

Source: Ecommerce: Powerful Split Tests Part 3 on Ecommerce: The Hammersley Brothers.

Top episodes

  1. 1. Ecommerce: Powerful Split Tests Part 3

    Ecommerce: The Hammersley Brothers

    A tactical breakdown of split tests using behavioral economics and psychology to influence user behavior through social proof and scarcity.

  2. 2. Ecommerce: Your First-Time Offer Sucks (Here’s How to Fix It)

    Ecommerce: The Hammersley Brothers

    Explores how to fix first-time offers by applying behavioral economics to reduce customer hesitation and maximize perceived value.

  3. 3. The 3 Things That Accelerate Profit Velocity

    Ecommerce: The Hammersley Brothers

    Focuses on 'Profit Velocity' and using behavioral economics to understand decision-making processes for pricing and upsells.

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