Behavioral Economics

Answer

Explores conversion psychology and the six human behavior triggers that drive purchasing decisions and customer retention.

Source: EP 74: Conversion psychology: 6 principles for retention marketers on Send It!.

Top episodes

1. 1. EP 74: Conversion psychology: 6 principles for retention marketers

   Send It!

   Explores conversion psychology and the six human behavior triggers that drive purchasing decisions and customer retention.

2. 2. Ecommerce: Your First-Time Offer Sucks (Here’s How to Fix It)

   Ecommerce: The Hammersley Brothers

   Focuses on creating effective first-time 'recruitment' offers by applying principles of buyer psychology and behavioral economics.

3. 3. Best of 2023: Top Advice from Business Experts

   Shopify Masters

   A compilation of top advice from 2023 featuring experts discussing how behavioral economics and psychology impact business growth.

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