Behavioral Data

Answer

Explores how ecommerce brands use behavioral targeting and smart data to deliver relevant promotions and boost ROI while respecting privacy rules.

Source: How Brands Boost ROI with Smart Data on Ecommerce Conversations.

Top episodes

1. 1. How Brands Boost ROI with Smart Data

   Ecommerce Conversations

   Explores how ecommerce brands use behavioral targeting and smart data to deliver relevant promotions and boost ROI while respecting privacy rules.

2. 2. Bonus: Boosting Email Revenue with Instant: How July Retargets Website Visitors and Drives 20% More Sales

   DTC Podcast

   Focuses on how the brand July uses retargeting and behavioral data to drive 20% more sales through email and website visitor tracking.

3. 3. 282. Conversion Rate Optimization: Putting Your Customer Journey First to Increase Sales with Chase Clymer

   eCommerce Badassery

   Discusses Conversion Rate Optimization (CRO) by putting the customer journey and behavioral economics at the forefront of design and marketing decisions.

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