Back-To-School Shopping Trends

Answer

A 2026 look at Back-to-School marketing activations, focusing on impactful campaigns, healthy snacking trends, and social media's role in driving behavior.

Source: Clarks’ Kris Kross “Jump” Reboot, Halos x Blippi’s Healthy School Snacking, and More | Reimagining Retail on Behind the Numbers: an EMARKETER Podcast.

Top episodes

1. 1. Clarks’ Kris Kross “Jump” Reboot, Halos x Blippi’s Healthy School Snacking, and More | Reimagining Retail

   Behind the Numbers: an EMARKETER Podcast

   A 2026 look at Back-to-School marketing activations, focusing on impactful campaigns, healthy snacking trends, and social media's role in driving behavior.

2. 2. 313. The back-to-school shopping habits of Gen Z and the parents of Gen Alpha

   Retail Gets Real

   Explores massive spending growth in 2023 driven by Gen Z and Gen Alpha parents, highlighting the influence of social media on shopping habits.

3. 3. The end of the shopping calendar

   The Glossy Podcast

   Discusses the 'end of the shopping calendar' where Back-to-School trends now begin in June, blending into other major retail events.

← Search again on AskThePods