Explores Finlay London's strategic pivot from a wholesale-first model to a DTC-focused brand, covering the factors that led to their successful transition.
Explores Finlay London's strategic pivot from a wholesale-first model to a DTC-focused brand, covering the factors that led to their successful transition.
Kritika Ashok of MyArtGallery.ie breaks down the process of rebranding and moving from a business-to-business model to a business-to-consumer model.
Expert Jason Greenwood discusses the intersection of B2B and DTC, explaining how brands can leverage B2B as a channel and why Shopify stores should consider it.