B2b To Dtc Transition

Answer

Kritika Ashok discusses the strategic shift from a B2B model to a B2C/DTC model for MyArtGallery.ie, focusing on brand identity and positioning.

Source: MyArtGallery.ie's Kritika Ashok talks rebrands, switching from B2B to B2C on eCommerce MasterPlan.

Top episodes

1. 1. MyArtGallery.ie's Kritika Ashok talks rebrands, switching from B2B to B2C

   eCommerce MasterPlan

   Kritika Ashok discusses the strategic shift from a B2B model to a B2C/DTC model for MyArtGallery.ie, focusing on brand identity and positioning.

2. 2. Taking a D2C brand to 1,000 orders a month with Finlay London's David Lochhead and Dane Butler

   eCommerce MasterPlan

   Finlay London co-founders explain their 2017 shift from traditional wholesale (B2B) to a DTC-focused strategy to reach 1,000 orders monthly.

3. 3. B2B is NOT a Business Model. It's a Channel. (and every Shopify store needs to leverage it)

   Shopify1Percent

   Expert Jason Greenwood discusses why DTC brands should leverage B2B as a channel and how the two models coexist and evolve on platforms like Shopify.

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