B2b To Dtc Pivot

Answer

David Lochhead and Dane Butler share how Finlay London pivoted from a B2B wholesale-first model to a successful D2C brand.

Source: Taking a D2C brand to 1,000 orders a month with Finlay London's David Lochhead and Dane Butler on eCommerce MasterPlan.

Top episodes

1. 1. Taking a D2C brand to 1,000 orders a month with Finlay London's David Lochhead and Dane Butler

   eCommerce MasterPlan

   David Lochhead and Dane Butler share how Finlay London pivoted from a B2B wholesale-first model to a successful D2C brand.

2. 2. Ensuring Good Email Deliverability - with Benny Rubin

   eCommerce Marketing Podcast

   Benny Rubin discusses B2B marketing tactics and how DTC brands can leverage their data to expand into B2B channels.

3. 3. B2B is NOT a Business Model. It's a Channel. (and every Shopify store needs to leverage it)

   Shopify1Percent

   Jason Greenwood argues that B2B is a channel, not just a model, and explains how Shopify brands can integrate wholesale into their existing DTC framework.

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