B2b To B2c Transition

Answer

Kritika Ashok shares the journey of MyArtGallery.ie, focusing on the strategic shift from B2B to B2C and the resulting impact on brand identity.

Source: MyArtGallery.ie's Kritika Ashok talks rebrands, switching from B2B to B2C on eCommerce MasterPlan.

Top episodes

1. 1. MyArtGallery.ie's Kritika Ashok talks rebrands, switching from B2B to B2C

   eCommerce MasterPlan

   Kritika Ashok shares the journey of MyArtGallery.ie, focusing on the strategic shift from B2B to B2C and the resulting impact on brand identity.

2. 2. B2B is NOT a Business Model. It's a Channel. (and every Shopify store needs to leverage it)

   Shopify1Percent

   B2B e-commerce expert Jason Greenwood explains why B2B should be viewed as a channel for B2C brands and how to leverage Shopify for this expansion.

3. 3. STEP BY STEP: The Consumerization of B2B with Kirsten Green, Forerunner Ventures

   Future Commerce

   Kirsten Green of Forerunner Ventures discusses the evolving landscape of commerce and how B2B is adopting B2C-style behaviors and technologies.

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