B2b Digital Transformation Challenges

Answer

Jackie Swanson from Gartner explains why most B2B digital transformations fail and the specific mistakes organizations make during the process.

Source: A Gartner Expert Explains Why Most B2B Transformations Fail - Jackie Swanson on The eCom Ops Podcast.

Top episodes

1. 1. A Gartner Expert Explains Why Most B2B Transformations Fail - Jackie Swanson

   The eCom Ops Podcast

   Jackie Swanson from Gartner explains why most B2B digital transformations fail and the specific mistakes organizations make during the process.

2. 2. Margins, Market Shifts & B2B Reality with John Bruno

   The eCom Ops Podcast

   John Bruno discusses the reality of B2B market shifts and why digital transformation is no longer optional for B2B leaders.

3. 3. [Greatest Hits] Digitalising eCom Ops and Customer Experience with Björn Radde, T-Systems International

   The eCom Ops Podcast

   Björn Radde of T-Systems discusses digitalizing operations and the specific hurdles B2B companies encounter during digital evolution.

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