Bradley Sutton explains his process for managing 300 Amazon PPC campaigns using automated bidding and rules-based advertising.
Bradley Sutton explains his process for managing 300 Amazon PPC campaigns using automated bidding and rules-based advertising.
Andrew Faris and Jordan Menard debate the merits of manual versus automated bidding and creative testing for DTC brands.
Analysis of Meta’s Advantage+ updates and how to optimize bidding and creative within an increasingly automated advertising ecosystem.