Covers how the founder of COTTO sold out her first batch in 30 minutes by building an audience first and using lean startup methodology to validate demand.
Covers how the founder of COTTO sold out her first batch in 30 minutes by building an audience first and using lean startup methodology to validate demand.
Explores how creators use YouTube to build a modest following first and then transition into a successful product business based on audience needs.
A blueprint for e-commerce sellers to improve design and profits by integrating deep audience research and iterative testing into the development process.