Athlete Endorsements

Answer

Rob Fraser discusses how Outway uses brand ambassadors and athletes who are genuine fans of the product to achieve long-term growth.

Source: Rob Fraser: How Outway leverage brand ambassadors for long term success on The Bottom Line: Ecommerce Tactics for Profitable Growth.

Top episodes

1. 1. Rob Fraser: How Outway leverage brand ambassadors for long term success

   The Bottom Line: Ecommerce Tactics for Profitable Growth

   Rob Fraser discusses how Outway uses brand ambassadors and athletes who are genuine fans of the product to achieve long-term growth.

2. 2. Game Face: Female Athletes Are Redefining Commerce

   Future Commerce

   A deep dive into how female athletes are revolutionizing commerce and beauty through strategic brand building and authentic endorsements.

3. 3. 'This will be our biggest year of growth': Legends CEO Scott Hochstadt on building an athleticwear brand with the help of sports pros

   Modern Retail Podcast

   The CEO of Legends discusses building a premium athleticwear brand using professional athletes as both investors and faces of the brand.

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