Answer Engine Optimization (Aeo)

Answer

Steve Zisk discusses the shift from SEO to AEO, emphasizing structured data and clean customer identity as essential strategies for AI-driven commerce.

Source: From SEO to AEO: Why Clean Data Is the Real AI Strategy with Steve Zisk on The eCom Ops Podcast.

Top episodes

1. 1. From SEO to AEO: Why Clean Data Is the Real AI Strategy with Steve Zisk

   The eCom Ops Podcast

   Steve Zisk discusses the shift from SEO to AEO, emphasizing structured data and clean customer identity as essential strategies for AI-driven commerce.

2. 2. The State of Play in Agentic Commerce, by Max Sinclair (CEO & Founder of Azoma)

   New Frontier (AI & Ecommerce)

   Max Sinclair explores 'Agentic Commerce' and how AI agents like Rufus and Gemini change product discovery, requiring a move toward AEO.

3. 3. AI takeaways from Lunch with Norm Podcast with Norm Farrar

   New Frontier (AI & Ecommerce)

   Norm Farrar and Max Sinclair discuss AI takeaways for e-commerce, specifically diving into AEO and GEO as the future of search.

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