Retail media experts Jordi Beltran and Carlos Sastre discuss a modern approach to bid management and optimization strategies for Amazon.
Retail media experts Jordi Beltran and Carlos Sastre discuss a modern approach to bid management and optimization strategies for Amazon.
Max Hofmann and Nadine Schopper from BidX join the show to discuss using AI and data-driven strategies to optimize Amazon PPC bids and boost sales.
Amazon Ads strategist Stephen shares techniques for managing keyword advertising and PPC bids, especially for accounts with low historical data.