Robert Row discusses mastering Amazon data, focusing on Amazon Marketing Cloud (AMC) and using advanced analytics to optimize advertising ROI and supply chain operations.
Robert Row discusses mastering Amazon data, focusing on Amazon Marketing Cloud (AMC) and using advanced analytics to optimize advertising ROI and supply chain operations.
Former Amazonian Todd VanderStelt reveals how to use proprietary metrics and analytics to interpret customer lifetime value and drive profitable growth.
Greg Mercer discusses the 'hidden' data Amazon keeps from sellers and how to use AI-driven tools to regain insights into the algorithm and customer behavior.