Pat Lum discusses Q4 PPC strategies and highlights the Amazon Early Reviewer Program as a vital tool for new products to gain initial social proof.
Pat Lum discusses Q4 PPC strategies and highlights the Amazon Early Reviewer Program as a vital tool for new products to gain initial social proof.
This episode evaluates the Amazon Vine program, the successor to the Early Reviewer Program, providing modern context on obtaining reviews.
Jenna Lieber discusses Amazon's current internal toolkit and growth hacks, including the modern structures for getting products started with reviews.