Kurt Elster discusses how AI and Shopify's new features are exploding sales, specifically highlighting using ChatGPT to generate alt text for images.
Kurt Elster discusses how AI and Shopify's new features are exploding sales, specifically highlighting using ChatGPT to generate alt text for images.
Wes Buckwalter explains proactive accessibility, focusing on how descriptive alt tags help both visually impaired users and search engine robots.
Explores how Amazon's AI assistant Rufus uses image alt text and visual data to drive 40% of searches, making it a 'low-hanging fruit' for optimization.