The hosts discuss campaign wins and the specific AI tools they are currently testing to optimize their marketing operations and day-to-day tasks.
The hosts discuss campaign wins and the specific AI tools they are currently testing to optimize their marketing operations and day-to-day tasks.
Explores customer experience tactics, including the role of product information and the use of AI to drive revenue and support customers.
A deep dive into ad creative anatomy and analytics, featuring discussion on scaling spend confidently with AI-powered marketing mix models.