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Explores YouTube ad formats, organic growth, and the use of AI-powered marketing mix models (MMM) for spend optimization.

Source: E014: YouTube Deep Dive: Ads, Organic Growth, Partnerships & More on Marketing Operators.

Top episodes

1. 1. E014: YouTube Deep Dive: Ads, Organic Growth, Partnerships & More

   Marketing Operators

   Explores YouTube ad formats, organic growth, and the use of AI-powered marketing mix models (MMM) for spend optimization.

2. 2. Why Great Marketers Think Like Data Scientists, with Eric Seufert

   Marketing Operators

   Eric Seufert joins to discuss how top marketers use data science and sophisticated measurement techniques to drive growth.

3. 3. Bonus Episode: Marketing Operators X Meta Summit

   Marketing Operators

   A bonus episode featuring Meta insights and using analytics to drive marketing decisions.

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