Adam Callinan discusses rethinking growth strategy and ad spend by leveraging AI for marketing automation and performance optimization.
Adam Callinan discusses rethinking growth strategy and ad spend by leveraging AI for marketing automation and performance optimization.
Josip Begic, CEO of Lebesgue, explores how an AI CMO can optimize revenue and marketing channels like Meta ads and SEO.
Meta's Garrick Tiplady and Kitsch's Yingying Kuang discuss scaling creative and media buying using AI and machine learning technologies.