Max Sinclair explains Generative Engine Optimization (GEO) and how brands can influence AI-generated responses and 'Sponsored Prompts' in search engines like ChatGPT.
Max Sinclair explains Generative Engine Optimization (GEO) and how brands can influence AI-generated responses and 'Sponsored Prompts' in search engines like ChatGPT.
A deep dive into Answer Engine Optimization (AEO), focusing on how to optimize brand content so AI agents like Rufus generate favorable prompts and answers for shoppers.
SEO expert Tim Cameron-Kitchen joins the hosts to discuss optimizing for Google AI Overviews and ChatGPT Search, including the role of AI-powered follow-up prompts.