Explores AI's role in ad creative alongside discussions on influencer program performance metrics and responding to viral social media moments.
Explores AI's role in ad creative alongside discussions on influencer program performance metrics and responding to viral social media moments.
A deep dive into influencer and affiliate marketing myths, focusing on ROI and measuring campaign profitability with expert Brett Owens.
Rebecca Martin of Conscious Skincare discusses technical and strategic aspects of influencer partnerships and measuring their success.