Ai For Market Research

Answer

The team discusses 2026 goal setting and the role of Shopify's Sidekick AI in democratizing data access for brands.

Source: Setting 2026 Goals, Incrementality Lessons from BFCM and Amazon Brand Bidding on Marketing Operators.

Top episodes

1. 1. Setting 2026 Goals, Incrementality Lessons from BFCM and Amazon Brand Bidding

   Marketing Operators

   The team discusses 2026 goal setting and the role of Shopify's Sidekick AI in democratizing data access for brands.

2. 2. Haus CMO Reveals the Incrementality Index Behind Smarter ROAS Calls

   Marketing Operators

   Haus CMO Olivia Kory explores whether algorithms and automated data modeling can outperform human media buyers in budget allocation.

3. 3. E064: Does Conversion Rate Matter? Dylan Ander on CRO Best Practices & Smarter Web Analytics

   Marketing Operators

   Dylan Ander from Heatmap.com discusses advanced web analytics, creative testing, and why conversion rate isn't the only metric that matters.

← Search again on AskThePods