Garrick Tiplady (Meta) and Yingying Kuang (Kitsch) discuss scaling creative and media buying efficiency specifically through AI tools and automation.
Garrick Tiplady (Meta) and Yingying Kuang (Kitsch) discuss scaling creative and media buying efficiency specifically through AI tools and automation.
Jess Bachman critiques AI creative processes and shares what works for performance creative agencies using AI for asset generation.
Explores the future of creative, including AI-generated UGC, Meta's performance summit insights, and scaling creative strategies across social platforms.