Explores using AI to transition B2B companies into the B2C space, focusing on cultural shifts and support expectations.
Explores using AI to transition B2B companies into the B2C space, focusing on cultural shifts and support expectations.
Analyzes how Google's AI shifts (SGE) impact SEO traffic and the survival strategies needed for ecommerce brands.
Focuses on integrating AI with data measurement and the importance of strategy before tool implementation in ecommerce.