Agentic Media Buying

Answer

Meta's Garrick Tiplady and Kitsch's Yingying Kuang discuss using AI and automation to scale creative and media buying performance.

Source: Bonus: Meta’s Garrick Tiplady & Kitsch’s Yingying Kuang on Scaling Creative and Media Buying with AI on DTC Podcast.

Top episodes

1. 1. Bonus: Meta’s Garrick Tiplady & Kitsch’s Yingying Kuang on Scaling Creative and Media Buying with AI

   DTC Podcast

   Meta's Garrick Tiplady and Kitsch's Yingying Kuang discuss using AI and automation to scale creative and media buying performance.

2. 2. Am I Wrong About Creative Testing & Manual Bids? Jordan Menard Thinks So.

   The Andrew Faris Podcast

   Andrew Faris and Jordan Menard debate manual bids versus algorithmic creative testing in the modern media buying landscape.

3. 3. S05 EP26: Brand-driven Performance Marketing (BPM) with Facebook Advertising

   2X eCommerce Podcast

   Depesh Mandalia discusses Brand-driven Performance Marketing and how AI is automating the technical side of media buying.

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