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Explores major shifts in digital marketing, specifically focusing on the demise of 3rd party cookies and the impact of iOS17 on customer acquisition.

Source: 240. iOS17 & Cookies: Tech Changes that Will Affect Your Marketing on eCommerce Badassery.

Top episodes

1. 1. 240. iOS17 & Cookies: Tech Changes that Will Affect Your Marketing

   eCommerce Badassery

   Explores major shifts in digital marketing, specifically focusing on the demise of 3rd party cookies and the impact of iOS17 on customer acquisition.

2. 2. The Machine Ate the Storefront, PayPal Mapped the Collapse

   Future Commerce

   Features PayPal's SVP of Ads discussing the migration of storefronts and the need for new identity solutions following the removal of third-party cookies.

3. 3. EP257 - Cookies, IDFA, and Commerce Deep Dive

   The Jason & Scot Show

   A comprehensive deep dive into Cookies, IDFA, and how privacy law changes like GDPR and CCPA affect digital tracking and advertising.

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