A practical guide on how Pilothouse manages high-volume ad creative testing (30+ weekly) on Meta to optimize visuals and copy.
A practical guide on how Pilothouse manages high-volume ad creative testing (30+ weekly) on Meta to optimize visuals and copy.
A debate-style episode exploring different philosophies on creative testing, manual bids, and maintaining sustainable CAC.
Facebook ad consultant Barry Hott shares his 'Ugly Ads' philosophy and provides strategies for effective ad testing and budget allocation.