A practical guide on how Pilothouse tests over 30 creatives weekly on Meta using specific budget allocation strategies.
A practical guide on how Pilothouse tests over 30 creatives weekly on Meta using specific budget allocation strategies.
Breaks down Meta's new 'Andromeda' tools, specifically focusing on the new Creative Testing features for DTC brands.
Jordan Menard joins Andrew Faris to debate best practices for creative testing and the use of manual bids.